Store General Manager
Company: West Point Optical LLC
Posted on: September 24, 2022
GENERAL FUNCTION:The major responsibility of the Store Manager
is to drive profitable sales growth through the delivery of
outstanding patient experience. Lead team in a positive and
productive environment, modeling exemplary patient care. Develop
and maintain outstanding associate and doctor satisfaction and
retention.MAJOR DUTIES & RESPONSIBILITIES:
- Drive profitable store sales by fostering a patient focused
- Attainment of plan sales goal and comp store sales growth.
- Positive comp store contribution (year-on-year
- Manage payroll cost effectively, in accordance with Company
- Manage gross margin, in accordance with Company standards
- Effectively train and develop associates to consistently
provide a patient care focused experience.
- Develop team of administratively skilled associates that
provide support on daily operational tasks.
- Develop strong professional relationships with Doctors.
- Ensure appropriate coverage and quality of Doctor hours.
- Implementation of initiatives to increase number or exams and
conversion of exams to sales.
- Participate in business planning and business updates.
- Accountable for the recruitment, training, development, and
retention of high performing associates, as measured by:
- Selection of brand right associates who demonstrate desired
patient care behaviors
- Effective and consistent associate On Boarding
- Utilization of effective daily practice and role-playing
- Employee satisfaction through two-way communication
- Proactive manpower planning for adequate bench strength
- Ensuring positive patient satisfaction, as measured by patient
retention and survey responses.
- Ensure each store is effectively merchandised and presented
according to standards as measured by:
- Execution of planogram
- Execution of visual appearance inside and outside of store
- Maintenance of overall standards (i.e. cleanliness,
- Associates exhibit professional presentation (i.e., attire) in
accordance with Company standards
- Ensure high quality through customer follow-up, accurate
measurements, correct pricing, POS entry, and realistic service
delivery time quote as measured by:
- Ready when promised
- Remake and return percent as compared to Company average
- Calls to customers to follow-up on purchases
- Maximize Managed Vision Care relationships and sales
- Timely implementation of approved Marketing programs
- Execution of signage and promotions according to Company
- Execution of operational procedures:
- Safety (security system, safety information posted, fire
extinguishers, door locks)
- Maintenance as measured by proper housekeeping, carpet, store
front windows, proper lighting, and store safety (safety
information posted, fire extinguishers and door locks)KNOWLEDGE &
- Proven track record of sales growth through sales skills and
accountability for sales results.
- Ability to train (through practice and role-play), coach, and
develop excellent patient focused, and sales and results-oriented
- Demonstrated ability to deliver an outstanding experience
during direct interaction with patients.
- Ability to recruit and select associates and doctors.
- Proven experience and results with a retail or customer service
- Ability to present and implement decisive and creative
solutions to opportunities to grow the business.
- Ability to provide enthusiastic and concise communication to
meet/exceed patient expectations.
- Foster positive and results-oriented associate and doctor
- Success in store merchandising and attention to detail.
- Ability to manage priorities through adaptability and
- Willingness to take calculated risks
- Attention to detail and follow-up.
- Abilities to multi-task and delegate to maximize patient
- Computer experience preferred.
- Optical knowledge or LicensedEDUCATION:Bachelor's degree or
comparable experience in retail operations.The incumbent or
successful candidate must meet the position requirements above in
order to perform the essential functions of this position and
achieve the outcomes/results indicated in this position
description. The Company will make every effort to make reasonable
accommodations upon request to enable qualified individuals with
known disabilities to perform the essential functions of their
Keywords: West Point Optical LLC, Atlanta , Store General Manager, Hospitality & Tourism , Atlanta, Georgia
Didn't find what you're looking for? Search again!