VP, Growth
Company: Ideas United
Location: Atlanta
Posted on: January 28, 2023
Job Description:
Ideas United is a creative studio built on the power of
storytelling. Our progressive model allows our team to take an
unconventional approach - by finding and fostering emerging talent,
we have built a global talent network of 3,500 storytellers working
alongside over 50 in-house creatives. We shape experiences, rethink
conventions, and speak to new audiences across four key categories:
students, brands, universities & nonprofits, and originals. We
focus on producing authentic, story-driven content to create for a
better future. We are a group of people working to lift voices and
create change for the underrepresented, the emerging and the
lifelong storytellers. We are a team of people with diverse
backgrounds, different perspectives, and unique interests. We are
committed to creating an inclusive environment where everyone,
regardless of race, gender, religion, sexual orientation, age, or
disability have equal opportunities to thrive, collaborate and
create.Click to learn a bit about our team!About Our Work and Our
PartnersSince we were founded by four students nearly two decades
ago, we've been on quite the adventure. We now get to work with
many of the leading brands, universities, nonprofits, and original
content platforms. Our partners include Apple, the PGA of America,
Smithsonian Institution, Warner Bros. Discovery, Cartoon Network,
adultswim, Everytown for Gun Safety, St. Jude Children's Research
Hospital, NCAA, Panasonic, Emory University, Georgia Tech, Equifax,
, CBS, Invisalign, Lehigh, Grady Healthcare, the Arnold Palmer
Group, and many more.About the RoleThe Vice President of Growth
leads three dynamic teams -- Accounts, Business Development, and PR
(Marketing) -- together driving new business development across all
verticals. This position is responsible for developing the
strategic sales plans based on company goals that will promote
sales growth and partner satisfaction for the organization.
Specific responsibilities include business and market development,
partner management, market research, marketing strategy, sales
growth, and partner satisfaction. The VP will also oversee the
sales and PR team members' daily activity and development.What
you'll do:
- Partner Growth- Responsible for driving all renewals and new
business growth across key pillars, including brands, universities
& nonprofits, and original content. Build relationships, identify
opportunities, develop solutions, and negotiate contracts.
- Strategy- Works closely with the President and CEO to build
long-term strategies for increasing presence and anticipated ROI of
multiple options for hiring, marketing, and additional
resources.
- People Leadership- Oversees and develops New Business
Development team (4), Director of Accounts, PR Director and their
respective teams. Provides insight on partner business priorities.
Delivers results by developing both the capability and commitment
of the Directors as consultants to senior leadership, internal
partners, and partners. Sets high standards, gives accurate
feedback and provides coaching and development on a personal and
professional level.
- People Leadership- Leads, motivates, and develops employees on
the basis of our iU purpose statement. Ensures goal-oriented
internal communication. Ensures the achievement of agreed-upon
goals through adequate control and support. Ensures diversity and
compliance in the company by fostering a culture in line with our
values.Serve as a thought leader in the company and set out best
practices and performance standards for all user acquisition and
growth initiatives
- Advisor Management- Works with a team of Ideas United advisors
to identify and develop business opportunities.
- Team + Partner Management- Works across all teams and directly
with the head of projects, head(s) of creative and production, head
of people, and head of finance. Within growth, works specifically
with their team to ensure transition from sale to accounts are done
effectively. Stays available for problem solving and
relationship-growing throughout the course of partnerships to
varying degrees, with a primary focus on building the account and
reaching more areas of growth with the partner.What you have:
- The ideal candidate will be a proven leader with in-depth
industry experience and a true passion for the media, marketing,
and storytelling industry. You have exceptional strategic planning
skills, a record of building high-performance growth teams, and
outstanding relationships with internal and external partners. A
strong work ethic with proactive communication skills that
encourages courageous conversations are a must.
- BA/BS Degree in a relevant field of study
- 4+ years in a leadership and management role, at either an
Executive or Director level
- 5+ Years of marketing experience, preferably in the
media/agency/creative/content industry
- 10+ Years of sales experience preferably in the
media/agency/creative/content industrySpecial Knowledge:
- Strong professional network within the industry that can foster
new growth opportunities and team building. Experience in strategic
planning and execution. Knowledge of contracting, negotiating, and
change management. Knowledge of structuring sales quota goals and
revenue expectations. Experience in planning marketing strategies,
advertising campaigns, and successful public relations efforts.What
you'll love about us:
- Competitive salary
- Health, vision, and dental insurance
- Unlimited PTO
- Robust 401k with company-matching
- Flexible working schedule + a hybrid environment
- Yearly professional growth + internal educational events
- Dog friendly officeIf you require reasonable accommodation in
interviewing, completing any employment testing, or otherwise
participating in this hiring process, please use our application to
indicate any specific inquiries. Only requests related to
accommodations will be responded to.iU requires all employees to be
fully vaccinated against COVID-19 (this includes eligible
boosters). Accordingly, vaccination against COVID-19 will be a
condition of employment, unless the employee or prospective
employee is entitled to reasonable accommodation under applicable
law. All offers of employment at Ideas United are contingent upon
clear results of a background check. Background checks will be
conducted on all final candidates.
Keywords: Ideas United, Atlanta , VP, Growth, Executive , Atlanta, Georgia
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