Sr. Manager Creative, Licensing
Company: The Lumistella Company
Location: Atlanta
Posted on: February 25, 2021
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Job Description:
In this position, the Sr. Creative Manager, Licensing, supports
the company's objectives by creating cohesive brand and style
guides to be used by both internal design teams and external
licensing partners for the development of consumer product goods.
This position is key in shaping the brands visual look and feel
across all product categories; including soft goods, hard goods,
health and beauty, 3D sculpts, consumables, publishing and games
and activities. He/She works closely with the VP of Creative and
Director of Art and Licensing to ensure licensed consumer products
meet creative, brand guidelines and strategies throughout the
creative development process from product concept to production,
including packaging and promotional materials.-- This position is
also responsible for managing the day-to-day relationships with 50+
global brand licensing partners to ensure consistency with the
brand image and consumer messaging for both new and existing
products. He/She is also responsible for analyzing and implementing
improvements to the overall creative licensing approval processes
and procedures in adherence with company and brand guidelines. The
Sr. Creative Manager, Licensing, must be able to both manage and do
the work that needs to bedone. The ideal candidate will be a "roll
up your sleeves and dive in" type who is happy to do whatever needs
to be done to execute on the work at hand. E SSENTIAL D UTIES AND R
ESPONSIBILITIES : "Essential functions" are primary job duties that
incumbents must be able to perform unassisted or with some
reasonable accommodation made by the employer. 1. Collaborate with
Executive team and Leadership team members on strategic planning
for the creative licensing department; 2. Lead ideation, design
creation and maintenance of annual brand resource and style guide
development for product and promotional use; 3. Conduct extensive
research and analyze domestic and international market trends to
integrate into designs and style guides. Put forth recommendations
and trend analysis for internal creative teams to set design
direction across all product designs. 4. Ideate, concept and
recommend new products to enhance programs. Collaborate and direct
partners on new product concepts to support brand lore and
storytelling for licensed product; 5. Create extensive and cohesive
branding and style guides, implementing new and existing brand
assets; 6. Initiates meetings and projects to ensure deadlines and
key benchmark dates of initiatives are met; 7. Work with the
Licensing Team-- 8. Onboard new licensing partners by conducting
training meetings on brand overview, 9. Art direct and communicate
all design changes to Licensees on all licensing submissions,
including product, packaging and promotional materials; 10.
Modifies prototypes and/or designs while ensuring adherence to
timelines, licensing protocols and style guides; 11. Work with
Facilities and Compliance on storage, document retention and sample
archive, and; K NOWLEDGE , S KILLS AND A BILITIES R EQUIRED : 1.
10+ years of design experience in Licensing or Consumer Packaged
Goods; Minimum of 3+ years of management experience; 2. Must have
extensive experience designing consumer product licensing product
and packaging; 3. Deep knowledge of strategic brand development,
management, branding and marketing equities; 5. Extensive design
knowledge of branding, style guide creation and use; 6. Extensive
knowledge of licensing process and procedures; 7. Strong graphic
design skills and ability to communicate visually with an eye for
consistency; 8. Strong layout skills and design sensibilities; 9.
Experience managing a digital rights management system, Workfront
and/or Widen a plus; 10. Powerful portfolio of creative that
demonstrates originality, innovation, problem solving, and personal
expression; E DUCATION 1. Bachelor's degree required in Graphic
Design or a related field.
**When applying for this position, please send a creative/design
portfolio or a link to a portfolio that best represents your
creative experience and skills.
Who are we? The Lumistella Company is a family-owned company based
in Atlanta, Georgia. Launched in 2005, CCA and B is home to the
bestselling Christmas tradition,The Elf on the Shelf--, as well as
a number of other products and brands. We are in the business
ofCreating Joyful Family Momentsand strive to provide products,
entertainment and experiences to families worldwide, sharing the
messages of Faith, Hope and Love. At the core of our business are
the values that make us an exceptional place to work, known here at
the North Pole asF.I.R.E.(Family Focus, Integrity, Respect, and
Excellence.) Despite rapid expansion, we have maintained and
continue to offer a strong culture of creativity, fun, learning and
respect. We believe that our employees drive our success and we
encourage both individual growth as well as extensive collaboration
in a team-focused environment. We are constantly seeking talented
team members who enjoy a fun and fast-paced work environment and
who thrive on innovation. Because of the dedication and creativity
of our employees, we've continued to grow in popularity with
footprints in the United States, United Kingdom, Ireland, Mexico,
Australia, New Zealand, Canada, Japan, and South Africa. We've also
grown and expanded our product line to include the Claus Couture
Collection--, the new Elf Pets--- collection and much more! Want to
Know More?
Working at the North Pole is like working with family. We regularly
host employee events, birthday celebrations, and social activities
to give us an opportunity to get to know one another and take a
breather from the hustle and bustle of the North Pole. Each year,
(at the discretion of our owners), our office is closed from
Christmas Eve through New Year's Day, and our full time employees
are paid for this time. We recognize the need for some R&R
after a busy holiday season! We also offer competitive compensation
and a robust and comprehensive benefits package including health,
dental, and vision insurance, a 401(k) plan including profit
sharing, short and long-term disability, a flexible spending
account for medical and child care reimbursement, basic and
voluntary life insurance, and a bonus plan. The Lumistella Company
is an equal employment opportunity employer. You have been
redirected to a The Lumistella Company job page
Keywords: The Lumistella Company, Atlanta , Sr. Manager Creative, Licensing, Executive , Atlanta, Georgia
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