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Senior Director, Product Marketing

Company: Salesforce
Location: Atlanta
Posted on: February 25, 2021

Job Description:

To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts.Job CategoryMarketingJob Details We are looking for a smart, talented, and experienced Senior Director of Product Marketing to lead the PMM team responsible for four key areas of Salesforce Platform: Security, Integration, IT Service Center (ITSC), and Mobile

Do you love working with product and sales leaders? Does creating killer product positioning and go to market strategy energize you? Are you constantly looking for ways to create content and present information in new and impactful ways? Is working with demand gen teams to create pipe and drive the bottom line your jam? Love collaborating with some of the most dynamic and hard working team in the industry? If so then this role is for you.

Your responsibilities will include:

  • Product positioning and messaging - Build the category-level narrative and value proposition for Security, Integration, ITSC, and Mobile.Manage the team that develops the strategythat reflects the positioning and showcases the vision of our product as well as the value proposition.
  • Align with the Platform Product Management teams to drive strategy around product positioning for existing products and new launches.
  • Be the portfolio expert and work with the industry's most respected sales team to develop plays and GTM programs that help drive pipeline, find new buyers, and cross-sell into existing accounts.
  • Work with our internal demand gen teams to hone the strategy and marketing programs that drive demand for your area. Be proactive in recognizing where your parts of the business may need marketing support and the effective levers to pull.
  • Work closely with the industry experts and Analyst and Press Relations teams to ensure effective thought leadership and ongoing relevancy in the market
  • Communicate effectively and often to ensure all stakeholders are aligned.
  • Mentor and grow a team of top product marketing talent. Position Requirements:
    • High energy, charismatic, innovative, creative individual.
    • Leadership DNA, proven ability to excite and lead a product marketing team.
    • Equivalent of 8+ years of product marketing or similar experience.
    • Demonstrated experience in synthesizing and translating market needs into product requirements, ability to manifest the product vision/direction in via compelling positioning and messaging.
    • Proven experience launching new products and growing to a mature business.
    • Strong organizational and analytical skills, excellent written and oral communication skills, including experience in business discussions.
    • Strong ability to influence and work cross-functionally, and build strong relationship with stakeholders
    • People-focused leader with proven ability to build creative, collaborative teams; develop people; and link performance to overall business objectives
    • Presentation skills
    • Bachelor's degree Desired Skills and Experience:
      • Previous experience in IT marketing ideal
      • Ability to deliver results in global, matrixed environments comprised of internal and external stakeholders
      • Masters in Business Administration (MBA) degree a plusAccommodations - If you require assistance due to a disability applying for open positions please submit a request via this Accommodations Request Form. Posting Statement At Salesforce we believe that the business of business is to improve the state of our world. Each of us has a responsibility to drive Equality in our communities and workplaces. We are committed to creating a workforce that reflects society through inclusive programs and initiatives such as equal pay, employee resource groups, inclusive benefits, and more. Learn more about Equality at Salesforce and explore our benefits. Salesforce.com and Salesforce.org are Equal Employment Opportunity and Affirmative Action Employers. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status. Salesforce.com and Salesforce.org do not accept unsolicited headhunter and agency resumes. Salesforce.com and Salesforce.org will not pay any third-party agency or company that does not have a signed agreement with Salesfore.com or Salesforce.org. Salesforce welcomes all. Pursuant to the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring, Salesforce will consider for employment qualified applicants with arrest and conviction records. Posted 23 Days Ago Full time JR85804 About Us Founded in 1999, Salesforce is the global leader in Customer Relationship Management (CRM). Companies of every size and industry are using Salesforce to transform their businesses, across sales, service, marketing, commerce, and more by connecting with customers in a whole new way. We harness technologies that can revolutionize companies, careers, and, hopefully, our world. Salesforce is built on a set of four core values: Trust, Customer Success, Innovation, and Equality. By making technology more accessible, we're helping create a future with greater opportunity and equality for all. This has taken our company to great heights, including being ranked by Fortune as one of the "Most Admired Companies in the World" and one of the "100 Best Companies to Work For" eleven years in a row, and named "Innovator of the Decade" and one of the "World's Most Innovative Companies" eight years in a row by Forbes. There are those who choose to work with the best and brightest. And then, there are those who want to do more than just a job. They are the ones improving lives, not only their careers. Having an impact now instead of later. Doing something that's so much bigger than themselves, an industry, and their company. We believe everyone can be a Trailblazer. Join Salesforce and discover a future of new opportunities.

Keywords: Salesforce, Atlanta , Senior Director, Product Marketing, Executive , Atlanta, Georgia

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