Demand Generation Manager (Remote)
Company: Cardlytics
Location: Atlanta
Posted on: February 25, 2021
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Job Description:
If you have a bank account or a credit card, chances are good
that you've seen our platform in action. By running the cash-back
rewards programs for Chase, Bank of America, Wells Fargo and other
financial institutions we place targeted, relevant, measurable ads
in front of more than 150 million US consumers - more MAUs than
Twitter, Pinterest, and Snapchat. We see one in every two card
swipes across the US, covering $3.3T in purchases. This puts us in
a unique position, to help marketers predict consumer shopping
behavior based on actual purchase data. We then use that data to
reach bank consumers with offers they love and that drive
measurable, incremental purchases for our advertisers. About The
Role We are looking for a demand generation marketer who is
comfortable measuring their success by their impact to pipeline and
marketing-attributable revenue growth. You'll help with defining,
executing and optimizing full-funnel marketing programs to acquire
new leads from our targeted account list. You'll impact performance
across multiple potential channels including paid search, display,
content syndication, retargeting, our ABM platform and events. So
you'll need to be comfortable with helping create (and eventually
owning) the business case for marketing spend, managing campaigns
budget and reporting on your impact. You will
Keywords: Cardlytics, Atlanta , Demand Generation Manager (Remote), Executive , Atlanta, Georgia
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