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Marketing and Communications Manager

Company: The Judge Group
Location: Atlanta
Posted on: June 10, 2024

Job Description:

Our client, a very top spirits/wine portfolio company, is currently seeking a Marketing and Communications Manager based hybrid 3/2 in their Atlanta location.
Generous bonus opportunity on top of base salary.They are looking for a motivated Marketing & Communications Manager with an
extensive background in achieving and maximizing exposure for lifestyle brands via media
placements, social media planning, and influencer programs. They are looking for a professional who has a firm understanding of, and interest in, the music,
entertainment, and nightlife industries.Responsibilities: --- Build relationships with traditional media & channel owners to benefit from the latest
thinking and innovation --- Manage the development of key press materials including press releases, media alerts,
and talking points --- Secure international media interviews and feature stories, product/sample/image
requests --- Manage and build relationships with talent to diversify our ambassador network and
raise the profile of all brands in the portfolio --- Monitoring and analyzing ROI --- Drive digital & social presence for the Sovereign portfolio --- Deliver marketing campaigns from inception to delivery --- Utilize your digital marketing knowledge to support the PR & Communications objectives --- Lead on relevant social channels - planning and execution of social media element of
integrated comms plan --- Drive influencer relations to help secure PR opportunities for all brands --- Ensure social activity is timely and integrated with paid activity --- Provide analysis of reporting metrics to guide optimization and future campaigns --- Work with content creators to create engaging multimedia content --- Create digital marketing initiatives that grow and engage an online audience. --- Ensure all activity generates a measurable impact in growth and PRRequirements: --- Experience of leading multi-channel campaigns across a range of platforms for a lifestyle
or community goods brand --- Proven ability to deliver first-class results and use social channels to help grow a brand --- A thorough understanding of how PR, Content and Social work together in integrated
marketing --- Strong interest in current music landscape and trends --- Exceptional communication skills and the ability to build and maintain strong
relationships internally and externally --- Entrepreneurial spirit, ambition, drive & business acumen --- Expertise in the following areas (SEO, SEM (Google AdWords or FB Ads), Paid Social
Media (Instagram, FB, YouTube) preferred --- Three to five years of marketing and public relations experienceJoin this continuously growing portfolio and team!
Privately held super successful and stable company!
Please send qualified resume to:

Keywords: The Judge Group, Atlanta , Marketing and Communications Manager, Advertising , Atlanta, Georgia

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