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Retail Media Senior Product Strategist

Company: The Home Depot
Location: Atlanta
Posted on: September 24, 2022

Job Description:

Position Purpose:Retail Media Sr. Product Strategist will support our advertising business for The Home Depot. This position has day-to-day responsibility to facilitate ad inventory on The Home Depot advertising properties, such as homedepot.com, through ad serving technologies and cross-functional partnerships. This is a unique opportunity to join a small, highly visible team that's reshaping digital advertising in the world's largest home improvement retailer.Major Tasks, Responsibilities & Key Accountabilities:10% Performance Monitoring - Monitor ongoing media performance15% Placements and Follow up - Implement on-site ad placements, tagging, tracking, sponsored listings, private ad marketplaces, audience syndication and other key tasks/metrics as requested25% Product Strategy - Execute the internal advertising business product strategy. Provides day-to day-technical oversight and execution for the program40% Timeline Management - Work with internal and external cross-functional teams to implement new products; Ensure products are implemented on-time and with quality10% Vendor Management - Select and manage external vendors as needed to support the practiceNature and Scope:This position reports to Manager/Sr Manager Retail MediaThis position has 0 Direct ReportsEnvironmental Job Requirements:Environment:1. Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable.Travel:Typically requires overnight travel less than 10% of the time.Standard Minimum Qualifications:Must be eighteen years of age or older.Must be legally permitted to work in the United States.Education Required:The knowledge, skills and abilities typically acquired through the completion of a high school diploma and/or GED.Years of Relevant Work Experience:4 yearsPhysical Requirements:Most of the time is spent sitting in a comfortable position and there is frequent opportunity to move about. On rare occasions there may be a need to move or lift light articles.Preferred Qualifications:- Excellent written and verbal communication skills- Agency or brand marketing experience- Previous experience with retail websites, ecommerce and analytics- Marketing/ad tech experience is highly desirable- Product management or marketing experience is highly desirable- Highly collaborative team player who is focused, self-motivated, detail-oriented, and able to adapt to changing priorities and tight timelines- Ability to work with other team members in either a support or leadership role- Influential; practiced in negotiating with others in ways that result in win-win outcomes- Familiarity with analytics, advertising data/tech- Strong business planning and problem-solving skills- Must be adept in Excel and Power Point- Manage multiple projects at the same timeKnowledge, Skills, Abilities and Competencies:- Action Oriented- Collaborates- Drives Engagement- Communicates Effectively- Customer Focus- Drives Results- Manages Conflict
Pay Rate: -

Keywords: The Home Depot, Atlanta , Retail Media Senior Product Strategist, Advertising , Atlanta, Georgia

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