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Marketing Manager

Company: Displayit
Location: Buford
Posted on: May 16, 2022

Job Description:

Position Summary: The Marketing Manager adds value to Displayit by attracting high potential customers to our business and helping to maximize the lifetime value of existing customers. -This a great role for a marketing generalist, with strong digital marketing expertise, who wants to work in a high growth, entrepreneurial team and aspires to be a CMO someday. Ideal candidates will be curious, analytical, creative problem solver, collaborative, and results oriented. -
Key Responsibilities:Objectives

  • Drive the execution of marketing programs from start to finish, leveraging internal support and driving collaboration
  • Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies
  • Work with the team to review, recommend and implement best practice CRM processes and procedures; oversee data integrity within HubSpot CRM through data import management, data cleanup and deduping; Manage email campaigns, data, and workflows in HubSpot to drive engagement
  • Monitor system performance, data integrity and user activity to make recommendations and deploy continuous improvements

    Responsibilities
    • Manage email campaigns, data, and workflows in HubSpot to drive engagement
    • Partner with our agency to manage paid and organic; analyze KPIs; propose changes to these strategies
    • Work with the team to review, recommend and implement best practice CRM processes and procedures; oversee data integrity within HubSpot CRM through data import management, data cleanup and deduping; Manage email campaigns, data, and workflows in HubSpot to drive engagement
    • Build and manage dashboards, reports, layouts, process automation, and other configurable parts of the interface for end-users
    • Present ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets
    • Evaluate competitors' positioning, marketing strategies and tactics. Develops recommended actions Displayit should take to achieve / maintain sustainable advantages
    • Consistently identifies and adopts marketing strategies and tactics
    • Performs other duties as assigned.

      Preferred Qualifications:
      • Bachelor's degree in marketing, business, or related field or equivalent experience
      • Expert at advertising with Google; Proficient at Bing and social
      • Excellent written and verbal communication skills
      • Proven experience developing marketing plans and campaigns
      • Strong project management, multitasking, and decision-making skills
      • Experience with HubSpot

Keywords: Displayit, Atlanta , Marketing Manager, Advertising , Buford, Georgia

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